Tourism positioning and stakes
This strategy, which we have voluntarily carried out internally with the participation of our tourism professionals, elected officials and teams of the Tourist Office, is a roadmap that will be required to evolve over time by adapting to the context and expectations of our visitors, our professionals and the territory’s offer.
A veritable toolbox, this 2022-2027 strategy will also bring together and federate all of the territory’s stakeholders, defining the tourism organization of tomorrow while conveying our image and values of hospitality.
The strategy revolves around 3 axes of work:
- AXE 1. Here, our Territory is a tourist destination
- AXE 2. Here, we bring the destination to life
- AXE 3. Here, we put together an exceptional offering